Head of Media & Digital

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First
Basic information
Job role
Digital Marketing
Career level
Director (10-20 years)
Keywords
Head of Media & Digital - Media - Digital Marketing
People
Second
Description
  • Set media investment priorities aligned with national tourism and market objectives.
  • Oversee media planning and buying across markets to ensure efficient and effective use of budget.
  • Manage the media digital agency and hold partners accountable for delivery, performance, and compliance.
  • Monitor media performance, and digital campaigns and recommend adjustments to improve efficiency and reach.
  • Coordinate closely with Brand, Digital, PR, and Content teams to ensure media supports campaign priorities.
  • Maintain oversight of annual media plans, budgets, and allocations across markets.
  • Ensure transparency, accuracy, and accountability in media reporting and spend.
  • Advise leadership on media strategy, investment decisions, and performance risks.
  • Oversee the Authority’s digital presence and performance across platforms and campaigns.
  • Coordinate digital execution in alignment with media, brand, and campaign priorities.
  • Maintain oversight of digital platforms, tools, and technology used for campaign delivery. 
Requirements
  • Bachelor Degree from a reputable university.
  • 15-20 years of relevant experience, Preferrably in a multinational Media Agency.
  • Experience in Managing Big Brands.
  • Excellent communication skills.
  • Fluency in English is a must.
Third
Company information
Industry
Tourism
Area
Obour