Portfolio and Segments Growth Manager

Portfolio and Segments Growth Manager (327906)

	Not specified
	Financial Services
	Mohandseen, Giza, Egypt Sheikh Zayed City, Giza, Egypt

Develop and execute customer activation and retention campaigns to encourage repeat usage and increase transaction volumes.
Utilize customer data to identify trends and define segments for targeted marketing efforts.
Collaborate with business development and marketing teams to create compelling offers and incentives for customer activation.
Monitor and report on the effectiveness of activation strategies, optimizing campaigns to enhance performance.
Work closely with product and technology teams to ensure a seamless customer experience that promotes engagement.
Own retention and activation budgets, allocation, and optimization strategies.
Lead growth team to achieve portfolio growth targets.
Stay updated on industry trends and competitor strategies to ensure our activation efforts are innovative and effective.

Bachelor's degree in Marketing, Business Administration, or a related field from a reputable university.
Proven experience in customer growth, portfolio growth, product development, or a related field within the fintech or financial services industry.
Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
Excellent communication and interpersonal skills to effectively collaborate with teams and stakeholders.
Creative thinker with a customer-centric mindset and a passion for driving growth.
Familiarity with digital marketing tools and platforms, as well as CRM systems.