Marketing Manager | Job Portal

Marketing Manager (329574)

Lead market research efforts to uncover the viability of current and existing products/services.
Collect data on clients, competitors, and the marketplace and consolidate information into actionable items, reports, and presentations.
Understand business objectives and design surveys to discover prospective clients’ preferences.
Perform valid and reliable market research SWOT analysis.
Update senior leadership on the progress of marketing activities and report on the results of campaigns.
Study and initiate ideas for annual marketing campaigns.
Coordinate with the sales team and other departments to produce effective strategies.
Deploy successful marketing campaigns and own their implementation from ideation to execution.
Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
Produce valuable and engaging content for our website and blog that attracts and converts our target groups • Build relationships and partner with key industry players, agencies, and vendors.
Measure and report on the performance of marketing campaigns, gain insight, and assess against goals • Remain fully informed on market trends, other parties research and implement best practices.

Bachelor's Degree/ Masters in Marketing or a related field from a reputable university.
Minimum of 4-6 years in the field.
Proven success in developing marketing plans and campaigns.
Excellent written and verbal communication skills.
Metrics-driven marketing mind with an eye for creativity.
Experience with marketing automation and CRM tools.
Budget-management skills and proficiency.
Analytical skills to forecast and identify trends and challenges.
Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, etc. Competencies.
Creativity & Innovation.
Planning & Organizing.
Client-orientation.
Business Sense.
Problem Solving & Decision Making.
Interactive Communication & Team Work.