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Digital Asset Associate Analyst (152977)

  Information

Marketing and PR
Mid Career (2-6 years)
Not specified

  Company

Not specified
FMCG
Heliopolis, Cairo, Egypt
New Cairo, Cairo, Egypt

  Description

  • Support operational set-up and implementation of the Digital Asset Management system within the company, partnering with and delivering this service to MENA marketing team
  • Define taxonomy hierarchies, naming conventions and cataloging, tagging and archiving of digital assets, ensure consistency with global solutions
  • Partner with IT and Marketing to ensure full system integration and workability
  • Support embedding Asset Management within MENA, developing user manuals and training programs to build knowledge, educate and drive adoption, whilst advocating across marketing teams and external partners/agencies, to streamline and govern the management and optimization of digital assets.
  • Partner with the company's marketing teams, agencies and third parties to build seamless process for acquiring, tagging, cataloging and managing all digital content.
  • Onboard MENA marketing team and their agency partner to the platform, define relevant user permissions, train new users, introduce new platform functionalities to existing users.
  • Develop reports to monitor and track number of requests, usage stats etc. and build robust assessments on productivity gains, business benefits and success metrics delivered as a result of Digital Asset Management solution
  • Produce quarterly digital reviews with sector teams across key success metrics.

  Requirements

  • Bachelor’s degree in business administration/marketing from reputable university
  • 1 - 3 years of relevant experience preferably in FMCGs, market research agencies or creative agencies.
  • Fluent English is a must.
  • Background in dealing with different stakeholders.
  • Detail oriented and very organized.
  • Excellent communication skills.
Created on09 Aug 2020
Last updated on18 Oct 2020
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