Loyalty Program Manager

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Loyalty Program Manager (150481)

Develop new program features, promos & initiatives to deliver against program KPI's and lead the successful roll out across all customer touch points (stores, ecommerce, CRM, mobile, social, partners).
Expand the reach/value of the program to drive ongoing customer acquisition, encourage active program participation, and encourage lapsed members to re-engage.
Work with CRM, e-commerce, and marketing to manage all core program communications, including reward notification series, as well as member online account experience, and on-ground collateral.
Lead cross-functional implementations partnering with internal groups from CRM, Brand Marketing, Media, Creative, Finance, Training, Customer Relations, Accounting, Budgeting, IT and E-commerce, as well as any external partners and vendors.
Develop and maintain reporting and analysis to deliver actionable insights to measure program/initiative performance, and inform future plans and program initiatives.
Maintain key program performance metrics/reports, including a weekly scorecard with KPI tracking.