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Head of Digital Marketing (111072)

  Information

Advertising
Management (6-10 years)
Not specified

  Company

Not specified
Marketing
Mohandseen, Giza, Egypt

  Description

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

  Requirements

  • BS/MS degree in marketing or a related field.
  • Proven working experience in digital marketing.
  • Excellent command of English is a must.
Created on23 Apr 2019
Last updated on24 Oct 2019
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