Assistant Digital Marketing Manager

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Assistant Digital Marketing Manager (159330)

Responsible for the planning, strategy formulation and execution of the yearly digital calendar and budget.
Introduce innovative/creative use of digital media, consumer data and technology into the brand's strategy to be ahead of the curve in line with the brand goals across various digital platforms.
Oversee and manage all Digital Marketing functions including Social Media channels, Digital Media, Mobile Apps, Company Websites.
Integrate online activities with off-line marketing communications plans to ensure plans provide optimal business support.
Work hand-in-hand with agencies, global teams and partners to deliver effectiveness and efficiency.
Responsible for the in-store digital convenient technologies – in terms of content and user experience, such as Self-Ordering Kiosks, Digital Menu Boards, In-Store music and Wi-Fi networks.
Manage the Digital team and guide them, keeping an eye on their performance to achieve the department’s overall strategy.
Work with internal teams and other functions within Marketing, Operations and IT to assure proper execution of Digital campaigns, projects and promotions.
Achieve Digital Sales targets on E-Commerce channels and Mobile Apps.
Handle CRM portals to manage data and reports.
Launch and manage global projects and adapt them to local market needs.

Bachelor’s degree in business administration or any related major from a reputable university.
Minimum 4 years of relevant experience in a digital marketing role, preferably in advertising agencies.
Digital copywriting, design, content marketing, and verbal communication skills is required.
Previous experience in website management/basic HTML/content management systems is a must.
Strong analytic and quantitative analysis skills.
Proficient in Google Analytics software.
Excellent command of English.